Do

  • CARBON PLANET

    Carbon is one of the most talked about yet least understood topics around.

    To help Carbon Planet introduce the topic, and themselves, to the business community, we created the book, 10 Things You Need to Know About Carbon Right Now.

    Written with a business audience in mind, 10 Things You Need to Know About Carbon Right Now is aimed at the time-poor CEO or busy business person who needs to be able to learn the basics in a taxi ride.

    We also created the positioning, Uncomplicate, for the company and a brand ad to help explain their reason for being.

    The book was followed up with thought leadership forums and more casual business networking functions to help build a business community around carbon, with Carbon Planet as the host.

    You can download the book as a pdf from the link below.

    DOWNLOAD PDF

DO SOMETHING ELSE

  • Unilever Sustainable Living Plan

    See how we gave everyone in Unilever a new job title: Head of Sustainability

  • Join us at the Australian Sustainability Conference

  • The Greens for Gruen Nation

    See why our ad for the Greens, created for Gruen Nation, became the most talked about commercial of the 2010 election.

  • Changing the Carbon Conversation

    How a low carbon economy can be good for Australian business.

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  • Australia’s Biggest Morning Tea

    Host a morning tea and help fund cancer research, support and prevention.

  • Amnesty Three Freedoms

    Use your iphone, webcam or Facebook photo to demand free and fair elections for Burma.

  • Say Yes Australia

    If you say Yes to a price on carbon, this is the movement to be part of.

  • The 10 Things Book

    A quick-read book about carbon for busy business people and CEOs

“10 Things is carbon crib notes for the business community.”